Although I had truly written off getting a shop todays meeting has given me a little hope, Martin is very optimistic that we will be able to get this one because we no longer have to over come the issue of landlords not wanting to commit us using the space because they are holding out for a long-term tenant… but this short time means we have a lot of planing and work to do in a very short period of time…

However this time although we have started formulating the plan of action I’m gonna wait till we know for sure before I make more substantial proposal because the rest of the project where I have had to plan with many assumptions and guessed parameters just to keep all the whole thing moving in the right direction and then things completely change which has retrospectively made a large amount of my hard work a waste of time…. many budgets… many plans… many emails…

WE GET THIS SPACE AND I WILL BE SO HAPPY… I was to talking to the tutor Tom Chamberlin this evening and showing him some of the products and telling him about our plans and I remember how good it is what we are doing and thought about how amazing its gonna look when we have a shop full of these products… we talk about have some of the products weren’t printed perfectly all over so you could read it all but he said it won’t matter because you already get a sense of what they are about from each other and that they will become just part of a whole experience which is where most of the value or understanding of the piece will come. I also loved sharing with him these excellent design product all of your work, cos it is fucking good and funny and so engaging and tactile. He was asking how we were gonna price things and keep it in the capitalist system of exchange so I then handed him some money and his face light up with astonishment… he said immediately ‘this is good paper’ and told how Patrick had made drawn it and some of the ideas within… he was impressed. The best part was that after talking about the idea of the audience questioning what they could get with it and its value or the value of the products he said ‘that they might choose to keep the note instead’ and I loved that he said it cos he’s not one of us and he could see what i think that the great thing about Patrick’s notes they an seem to posses an intrinsic value because of the realness and because of the craft, skill beauty of the illustration.

I think Patrick we should print another 2 packs because its budgeted for and they are so good.

so let get this shop and make the ‘Shop’ we intend and enjoy all our hard work paying off finally!

hell yes!


17march Prop Workshop at 60Million Postcards

hello all

I’m Fred, one of the artist in OutsideIN Collective and this is the first entry of weekly updates on the developement of Project ‘Shop’.

So this week has been very busy and full of ups and downs, just like most week since we began working on this project full-time in January. Its been a week of designing, printing and rain… with some disappointment!

Making ‘Shop’ Happen!

Martin has been hard at work on the phone and email each day contacting various landlords and local officials continuing our ongoing fight to get hold of an empty shop unit, so we can actually do the event in may! It is as ever an up hill struggle… even though there are many empty units around…  we have council support…  everyone is very positive about the idea…  and even with the offer of money and advertising many leads have gone dead… some just couldn’t commit till April and this is too long for us, because we need to have the space so we know what cardboard shelves to make and more importantly to get posters and flyers made to get people to experience ‘Shop’.  It is hard to not let it bring us down… we do what is suggested to us but with each success like getting £250 from the radio there seem to come another closed-door or hurdle.

But we continue to spin many plates of this project in hope. At the moment there are 2 possible shop locations left in Bournemouth and the chance we could do it in Poole, but this week we will push to get a space or start on top-secret plan B. (whatever that will be)

Designing: Many designs are flowing from the groups… ‘Ultra upgrade’ ‘legit-chew’ ‘Placebo’ and many more, and they are all really good and will make engaging talking points… different subjects and themes… but all beautifully design subversion of products with a juicy layer of cultural referencing and humour!

I am really excited to see how people respond to them and what conversation comes, this is my greatest interest and its this that keeps me going!

Printing: As easter break is approaching and we won’t be able to use the studio for a few weeks, so we set the target of printing 250 products this and next week to bring the total number of products for the ‘Shop’ to approximately 1300… that’s quite a big challenge… this week we only managed 100+ products as we wanted to make sure the new designs were as good as they could be and had problem getting silk screen exposed

but NEXT WEEK we will PRINT LIKE MAD to get 300 products printed!


We have been working on product Ad storyboards, talking the film students who are helping us and set the shoot date for next friday… just need to find the actors and get the props made!

We had another fun workshop at Stitch at 60 Million Postcards, its was a good night with great music and lots of cakes… to many cakes and some strange cardboard dressed men!

Ellie continued Fund raising by selling the wonderful Mooshie Taboo T-shirts and bags at STITCH and Cowabunga at The Winchester, we still have many more beautiful designs for you to buy!

Fun at prop workshop!

Thats it for now, check back soon as we will be uploading the BBC radio Solent interview that we bumble our way through. Plus we are currently setting up an OutsideIN youtube channel to get up all funny videos from the Project ‘Shop’ so far and playlists of the research we’ve been laughing at!


Get involved or find out more: email projectshop@outsideincollective.com

and…I have FINALLY finished the design that’s taken me a stretch of 4 days to complete due to ills. BUT ! it’s finally here, and i’m uber happy :)

This is what the screen will look like – in 3 parts. -Patrick, let me know if this looks okay. I can’t get each screen’s detail to be the same colour because there’s a variation of line and fill. but you get the idea. It’s going to need a lot of tape, …or maybe less colours in it? i dunno, it should be fine :) I’m just gunna have to write some thorough printing instructions and test the printing a lot before hand so i know what colour goes where. It might take a million years to print this one. but i think it will look lovely. I think i’m going to start sewing labels onto tshirts this week, while we’re waiting for the screens to be exposed.

This is what the design will look like, finished…hopefully!


Look at it! and then…

1. Tell me what you think

2. I will make any changes necessary

3. Show you again

4. Repeat step one

5. Go in a loop until there are no changes to be made

6. GO TO PRINT!!!!!!!!!!

my banana is mainly made of bruise.

We need to build a communal space like this : and to also maybe beat this guy on having the biggest treehouse in the world. BUT! only if we really need the space. otherwise it will be kinda wasteful.

http://funster.us/2009/10/worlds-largest-treehouse-near-crossville/ (cheers for the link rob)

Today i am at home* designing tshirts. serious business.

AND! today the canvas bags arrived. I only ordered them on Tuesday or something. amazing.

Yesterday i ordered the tshirts.


S 10

M 10


M 20

L 10

XL 10


Today i also need to find out how much it is to run a stall at Beat Redemption. I think we’re in for Stitch : )

*it’s way too difficult to work at uni when designing. No internet in the studios means no design reference, new fonts or research. Also, i find it easier to design on my own, and to get feedback after, rather than faltering on every aspect as i’m trying to gain approval for every part, if i work with other people around. I need a scanner that works all the time with my mac, etc etc etc.

I’m not trying to split away from the group, i just have a terrifyingly pressure-filled deadline of TUESDAY for 4-6 tshirt designs and i will be running on 30%capacity at uni, The end

ellie x